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Riyadh, Saudi Arabia
+966 11 494 2857
+966 11 494 4312

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VMCOGULF (signed exclusive agreement for EMEA)


INTERNATIONAL – Middle East (Iraq – UAE – Jordan – etc)

LOCAL – Saudi Arabia


Own a Franchise (the opportunity, investment, support needed).


Franchisees will own and operate their own business, but will never walk alone. We assist and support all franchisees with everything from site selection and build-out to ongoing support for operations and marketing.



In conjunction with your real estate broker, our Real Estate Director will assist with your site selection and review of

  • Demographic information
  • Trade area maps
  • Site economics


After you have identified your site, our Real Estate Director and your real estate broker will provide feedback and guidance with your

  • Letter of intent
  • Site acceptance
  • Lease negotiation
  • Construction processes



Once your lease is signed, our experts will assist with your franchise build-out and set-up. During the planning and construction phase, we provide consultation with

  • Completing the initial layout of your space using CAD files provided by your landlord
  • Working with your real estate team to ensure the work letter is sufficient in effort to avoid excessive build-out costs
  • Revisions of your architect’s modifications to our base plans and finalization of the completed site specific plans
  • Approval of the final drawings providing by your architect.
  • Review of general contractors’ bids and assistance with the selection of a general contractor
  • Review of your general contractor’s plans and questions
  • Vendor relations for exterior signage, carpet and equipment needed to open your franchise
  • On-site visit(s) to your franchise to ensure everything is ready for your grand opening (occurs about one week before the Certificate of Occupancy is issued)



We’ll support you with a consolidated equipment package that covers every piece of equipment you’ll need for your franchise, from your refrigeration to your convection oven. Ongoing care and maintenance for your equipment is specified in your Operations Manual.




As a franchise owner and operator, you will complete a classroom and on-site training course. Curriculum includes the following

  • Food presentation.
  • Inventory management.
  • POS operation.
  • Opening and closing duties.
  • Recruiting, interviewing, hiring and training your staff.
  • Scheduling and labor management.
  • Accounting procedures.
  • Developing a marketing plan.
  • Setting up your back office.
  • Sales and customer service skills.



You will be given an Operations Manual that provides detailed instructions on day-to-day operations, accounting, hiring, training, and employee motivation. It is a blueprint for all of our operational systems.

Once your franchise is successfully up and running, each store is assigned a Franchise Business Manager. All of our Franchise Business Managers have extensive grand opening and operating experience to assist you with your strategic and operational questions, which you will inevitably encounter after your grand opening. Your Franchise Business Manager will provide motivation, encouragement, and share best practices helping to eliminate the frustrations typically experienced in a start-up business.



Our corporate team also provides assistant with marketing and public relations, including grand opening planning assistance, local store marketing tactical plans, public relations support and assistance and ongoing training and resources.


If you have further questions about our franchise program, please contact the VMCOGULF, Franchise Group at